Sector: European and Asian sports betting
Client: Sports data provider
GBGC’s task: GBGC mapped out the supply chain and value chain for the sports betting sectors in Europe and Asia with the aim of showing the client where there were opportunities to get involved in the betting sector and potential revenues to be earned.
As part of the project GBGC’s consultants interviewed key executives to discover the company’s assets and abilities to match them with opportunities in the betting supply chain.
The consultants’ practical experience of working in both the retail and internet sports betting sector was instrumental in the completion of this project.